Singlepoint's full suite of marketing services enables brands to truly engage the consumer, publishers to monetize their mobile messaging traffic, and advertisers to access premium inventory through rapidly launched mobile campaigns.
Whitepaper: Conversational Advertising
Did you know that over 70% of consumers aged 18-44 are interested in receiving text messages from brands? Learn that plus other powerful mobile behavior statistics from our free whitepaper.
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Case Study: Olympics
Since 2008, Singlepoint has powered all SMS alerts for the Olympic Games. The vast popularity of sport, athlete, and medal-specific alerts is evidence of consumers' desire for breaking news to be delivered directly to their inboxes.
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Case Study: MTV Movie Awards & Starbucks
The MTV Movie and Video Music Awards consistently demonstrate what Singlepoint likes to think of as 'conversational advertising'. In 2010, Starbucks capitalized on this user engagement by sponsoring all SMS voting.
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Blog
Posted Sep 26, 2011 9:03 am
SMS or QR codes? This question of consumer engagement has been tossed around the mobile industry for quite some time, and it's a debate we're more than happy to entertain.